E-business Simulation report create Section 1 – Online Business (200 words) ? Select the type of online business you want to set up & consider how you want to develop for your website. ? Write a short brief on: o Your corporate background/information o Your marketing/products/services literature o Your Sales and Payments handling o Any FAQs or support you need to consider Section 2 – Ebusiness Process Blueprint (300 words) ? Level 1 – High Level process showing who your organisation connects to (for example, external organisations) and purpose of these organisations (Big Picture or helicopter eye view) ? Level 2 – Breakdown of functional sections of your business ? Level 3 – Chart 2 different sub-sections to show process flows within these areas ? Write summarized brief to describe and accompany each chart so the examiner knows what you are trying to say. To achieve this charting task, you could install the freeware from Edrawsoft.com (see: https://www.edrawsoft.com/download-edrawmax.php) or any other preferred ones. You could also plot your charts using MSWord or Excel. Section 3 – Evaluate the CRM software (1500 words) This is your Technical Requirements section to showcase your technical understanding and capabilities. It is a desirable skill that many organisations look for. ? Discuss CRM and how it can help your online website (TIP: See topics on “B2B Online Strategies” and “Marketing and Selling on the Web”). ? Compare Salesforce.com CRM software with another CRM software of your choice. ? To discuss & show the examiner the 6 to 10 key screenshots showing evidence of your trial tests in using your selected CRM software: o Strong & weak aspects in the software 12 | P a g e o For weak areas, what improvements are required for your organization. Are they common needs for other similar businesses? ? Reasons for your choice CRM: o Ease of use & Support Factors o General cost, time & capabilities factors to consider o You must look beyond the free trial
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