Ethical And Socially Responsible Marketing Analysis.
Read Ethical Issues in Marketing: An Application for Understanding Ethical Decision Making
Write a 350- to 575-word analysis and evaluation of a company in the United States effectiveness in the following areas:
1. Distinguish between social responsibility, ethical, and legal issues and their effect on marketing.
2. Relate the triple bottom line to an organizations sustainability.
3. Analyze consumer influence on ethical behavior in marketing.
4. Assess the value of communicating ethical behavior to the public.
5. Conclude how ethical issues influence legal issues in marketing. Format your assignment according to APA guidelines with references no older the 5 years old.
